They raised millions for their startups... but how?
How do entrepreneurs convince people to give them money? We profile founders who've gone through the fundraising gauntlet in order to get their venture off the ground.

They raised millions for their startups... but how?


How do entrepreneurs convince people to give them money? We profile founders who've gone through the fundraising gauntlet in order to get their venture off the ground.
Latest Episodes
Check out our latest chats with awesome founders.

TBC: What VCs Are Saying About AI Investing
Ever since chatGPT was released in November of 2022, there has been a flood of other AI platforms pulling from OpenAI's original technology.
That being said I was so curious to know what that means for venture capital firms funding these new AI companies, when it seemed like all the hard work was being done by OpenAI.
Why were investors pouring money into these AI startups that didn't seem to have defensible technology?
I wanted to hear from experts in the industry who could give me answers - so I made it happen.
A couple of months ago I hosted a fireside chat with Yohei Nakajima, GP of Untapped Capital and founder of BabyAGI and Sarah Catanzaro, GP at Amplify Partners.
They were able to answer all of my questions and more. In this episode, I sum up their answers and key takeaways for you to hear.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Thriving With or Without Funding (Acquire.com)
Follow Us
Andrew Gazdecki
Acquire.com
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Intros & Forwardable Emails
The art of introductions is something heavily ignored when founders are learning how to start their fundraising process.
Truth is, intros are the lifeblood of a great fundraise.
There are many different components that go into making introductions, but today we'll be focusing specifically on forwardable emails.
While meant to simplify, intros often backfire - especially if you lack a process behind it. This episode will give you all of the basics surrounding forwardable emails like sequences of interactions, double opt-ins, connecting emails, and more.
Head to our website to find some real examples of what a forwardable email should look like: adamantventures.com
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Side Letter Warning
Side letters are not only more complicated than they seem but dangerous to your fundraise if not properly managed.
Side letters, often accompanying standard agreements like safes, may seem harmless at first but can include onerous clauses like pro-rata rights.
In this episode Jason emphasizes the importance of early negotiation and proactive communication to safeguard founder interests.
Tune in to protect yourself from this common challenge in the fundraising world.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

The Hustler's Journey (Arkive)
Follow Us
Thomas McLeod
Arkive
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Putting Project Management First
Project management - an often overlooked and unsexy aspect of fundraising.
Contrary to the dramatic portrayals in movies, fundraising is essentially a series of repetitive and detailed tasks. While not brain surgery, these small actions demand attention and diligence.
While it might seem like project management is 'taking away' from more glamorous business pursuits it's actually the underpinnings that form the foundation for success.
Success in fundraising lies in effectively managing oneself and others throughout the process.
In this episode Jason discusses the importance of creating processes that set you up for success. If you tend to avoid project management, this ones for you.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: What Comes First - Calm Confidence or Investor Interest?
One of the most common dilemmas faced by founders in the fundraising world is the chicken and egg dynamic.
Much like the age-old question, founders often grapple with the challenge of needing investor interest to gain confidence and at the same time, requiring confidence to attract investor interest.
Truth is in order for an investor to be confident in you, you first have to be confident in yourself.
In this episode, Jason will be exploring how to implement a process in order to break free from this cycle of uncertainty and instead - create confidence from within.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Breaking the Status Quo (Ganas Ventures)
Follow Us
Lolita Taub
Ganas Ventures
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Post Money Cap Safes have Anti-Dilution!
We’re back on post-money cap SAFEs talk!In the previous episode, we explained what it is and how it works within the fundraising process.
For this episode, Jason goes deeper as he illuminates a more specific topic: the anti-dilution provision within post-money cap SAFEs.
With the evolution of the fundraising and startup worlds, many things have changed, and the rounds raised by founders are tremendously affected.
This affects everyone in the process - both founders and investors.
Tune in with us as we examine the entirety of this process and how it affects your fundraising!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Post Money Caps vs. Pre-money Caps (an explainer)
Founders are often intimidated by some of the more complex fundraising concepts.
One of these is the concept of post-money cap SAFE.
Post-money cap SAFEs can get tricky for some founders, especially for first-timers.
In this episode, Jason dives a little deep into the dynamics of this concept, along with SAFEs in general, valuations, and how it all relates to the post-money cap SAFE.
Get your pens and prepare for this episode as we talk about specific examples and scenarios, concepts involved, and steps to take so you can better navigate your fundraising journey.
Oh, and this is only part 1. Make sure to tune in next week for the 2nd part on this topic!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Vulnerability in Fundraising
We all have stories we like to keep to ourselves for many reasons.
It’s uncomfortable to tell these stories because they may be a sign of weakness, a reminder of a terrible mistake, or that nobody would understand.
This is why many founders tend to adopt the “fake it til they make it” attitude.
This won’t work forever, though.
In this episode, Jason tells a couple of stories where a founder’s vulnerability was precisely what they needed to get their investors to understand them fully.
Tune in as we talk about what really goes into an investor’s mind when they hear about your problems, struggles, and mistakes.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The Rollercoaster of Fundraising
Entering the fundraising world is one heck of a journey - a big rollercoaster ride, to be exact.
You'll face endless ups and downs, and there will be times when you don’t know what to think or feel anymore.
In this episode, Jason dives into the rollercoaster that founders experience throughout their rounds.
Hear about the everyday things founders encounter when raising money, how they should deal with the never-ending change of emotions, and how you can stay above things.
If you need a push for confidence and validation right now, then this episode is for you. Tune in!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Deck-Building: Note Cards
Building decks is one of the most significant steps of preparing to fundraise.
Knowing what to include and how to deliver it is key to a successful deck.
Over time, people have used various tools to help them build their decks - but for Jason nothing beats this simple trick: note cards.
In this episode, Jason Yeh talks about how note cards aid in the complicated deck-building process and how founders can take advantage of this tool.
Find out how note cards can greatly improve your deck and how your concepts can come together through their use. Stay tuned!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Chase or Be Chased?
Talking to investors can be gut-wrenching for founders, especially for first-timers.
The anxiety of going up to someone, asking for money, and promising returns can shake founders up and cause them to lose focus.
But it’s all about mindset.
Are you chasing, or are you the one being chased?
In this episode, Jason Yeh explains why embracing the concept of being chased is vital for founders when approaching investors.
Join us as we uncover the truth behind the chase mentality in fundraising and how you can communicate with your investors more effectively.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Money Baggage in Fundraising (ComplYant)
Episode Summary
Launching a startup requires not only expertise and skills but also immense determination and resilience. The journey from the ground up demands substantial effort, skills, and financial resources. However, not everyone feels comfortable asking for money, even though fundraising is often necessary for scaling the company or meeting basic financial needs like salaries. Shiloh Johnson, an innovator who merged technology and taxes, shares her remarkable fundraising journey in this episode. Starting with no prior knowledge of fundraising, Shiloh overcame her personal discomfort and operational financial needs to raise millions for her company, ComplYant. Join Shiloh and Jason as they explore the pivotal moments that led to her decision to raise funds, resulting in multiple successful funding rounds.
Resources Mentioned
Follow Us
Shiloh Johnson
ComplYant
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Rest
Founders heavily live in "grind culture" - working long hours and setting aside various personal parts of their lives to achieve their career goals.
However, as we near the end of another year, it's important to remember that we all need a break.
Take this holiday season as an opportunity to reset your mind and make your journey exciting again.
In this episode, Jason Yeh talks us through the importance of getting rest in the midst of working hard for your company.
He shares some stories about how taking breaks from pitch decks and fundraising actually helps you more than you think.So get cozy, clear your mind, and tune in with us as we end this year well-rested.
May your holidays be warm and joyous. Cheers!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: How VCs are Trained
We all have to start from somewhere small, and venture capitalists are not an exception.
They aren't magically "experts" in the field and know every twist and turn - VCs undergo training like the rest of us.
In today's episode, Jason Yeh talks about what processes VCs go through to be considered experienced VCs who are looked up to in the industry.
He covers what such training means to founders who brave the battlegrounds of raising money and responding to feedback.
Tune in and discover the importance of knowing the different experiences VCs go through that molds them and their standards in deciding where to put their money.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The Ability to Be Great is Everywhere but Resources are Not
Being a great entrepreneur is a commitment to continuous growth, learning, and experience.
There isn’t only one profile of a great entrepreneur - it can be anyone and anywhere.
One that might hold back success? Lack of resources.
In today’s episode, Jason Yeh talks us through the impact of having support structures and a solid network in one’s fundraising journey - and the absence of them as well.
We all have that potential or spark in us. But the harsh reality is that not everyone gets to turn that spark into a burning fire.
So what do we do then? Tune in as Jason discusses this challenge in the world of entrepreneurship.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Decks as Appetizers
Did anybody say appetizers? We’re all in 🤤!
Appetizers are underrated and frequently overlooked, but they are no less important than the main course, don’t you think?
They get people excited and look forward to the next dish.
Appetizers are an excellent primer for what’s yet to come - the main course.
In today’s episode, Jason Yeh talks about the appetizer in fundraising: pitch decks.
Join us as Jason talks about overcoming the feeling of unworthiness when pitching, improving your decks, and attracting the best investors in your deal.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

A Bubble Valuation That's Not So Inflated? (Bubble)
Episode Summary
Setting the right company valuation is a complex and pivotal process that significantly impacts its future. Striking a balance is crucial - too high may deter investors, while too low could result in giving away too much. However, Emmanuel Straschnov, co-founder of Bubble, defied the norm by deliberately seeking a lower valuation in the seed round. Contrary to expectations, this strategic move proved successful, as Emmanuel later secured a massive $100 million funding round from prominent investors. By prioritizing a broader perspective and leveraging his unwavering passion, Emmanuel shares his remarkable fundraising journey for Bubble in this episode, shedding light on his unique and risky valuation strategy.
Resources Mentioned
Follow Us
Emmanuel Straschnov
Bubble
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: The Importance And Fragility Of Credibility
The key to creating a remarkable network and achieving a successful fundraise? Credibility.
In this episode, Jason Yeh talks about credibility - how important and fragile it is when you are a founder looking for your investors.
With everything uncertain in the startup and fundraising world, credibility is one of the few things investors predictably rely on.
Tune in with this episode and find out stories about credibility, its importance, and how you can safeguard it!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Explaining "this isn't venture-backable"
Getting constructive feedback from experienced investors has always been part of any founder’s journey.
When it comes to feedback, it’s vital that you accept this truth: your business is not for everyone, and that’s okay.
Some will like it, some might take time to see your vision, and some will immediately reject it.
In this episode, Jason Yeh talks about one of the most famous painful pieces of feedback that investors give founders: “This isn’t venture-backable.”
That feedback isn’t the end of the fundraising journey though. There are things to consider and actions to take before really deciding whether or not your business is venture-backable.
Don’t miss this episode and find out the truth behind that statement, how you should take it, and what actions you should follow up with.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Being The Pattern (Stax)
Episode Summary
As a first-time founder and fundraiser, finding a guide is crucial. Typically, you seek successful founders or companies in your industry with similar backgrounds and visions to emulate. But what if you're entering uncharted territory with no models to follow? This was the predicament faced by Suneera Madhani, CEO and founder of Stax. Despite lacking a guide, patterns, or representation, Suneera, driven by her solution-oriented upbringing, forged her own path. In this episode, Suneera recounts the challenges she encountered, including the need to raise funds and navigate the venture world without prior experience, ultimately leading her billion-dollar company, Stax.
Resources Mentioned
Follow Us
Suneera Madhani
Stax
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Why In-person Meetings Are So Valuable
Now that the world is slowly emerging from the pandemic that transformed our lives over the past two years, it’s about time that things go back to normal.
Catching up in person, talking over coffee, meeting for dinner - it’s been a while, and a trip to Brazil for a live workshop reminded Jason why face-to-face is so important.
In this episode, Jason talks about the power of holding in-person meetings.
Despite the convenience that zoom meetings offer founders and investors, nothing beats the experience of sitting across the table from the person you’re talking to.
What can in-person meetings specifically bring to the table that long hours over zoom could never?
Tune in to this episode as Jason discusses his observations around the difference between online and in-person meetings.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Eisenhower Matrix And Health Insurance
Prioritizing tasks during fundraising preparation is one of the essential things a founder must stay on top of.
A common struggle with this is starting to work on important fundraising tasks that don’t feel urgent.
In today’s episode, Jason talks about the Eisenhower matrix - a matrix that explains the different tasks you encounter, the struggle of prioritizing those tasks, and how you can deal with it all.
Discover the “danger zone” in the Eisenhower Matrix of fundraising preparation and what you can do to avoid it.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

The Times They Are A-Changin (Flow Club)
Episode Summary
Facing unforeseen challenges is inevitable, even with meticulous fundraising planning. Ricky Yean, co-founder and CEO of Flow Club, discovered this firsthand. Initially aiming to develop a consumer-social product, Ricky encountered an unexpected obstacle when the COVID-19 pandemic struck during his fundraising preparations. Despite the adversity, Ricky shares his remarkable journey of adapting to the changing landscape and employing ingenious fundraising tactics to secure a significant investment for fueling the growth of Flow Club.
Resources Mentioned
Follow Us
Ricky Yean
Humming Homes
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: VC Anxiety - Why Am I Seeing This Deal?
Ever wonder what’s the first thing that comes to mind for investors when they see your deal?
Aside from curiosity, anxiety creeps up on them, too.
One of the biggest anxieties that cross investors' minds? “Why am I seeing this deal?”
Two things they’re considering - are they seeing your deal because it came from a good source… or are they seeing your deal because it was rejected by other investors.
In today’s episode, Jason gives us a peek inside the mind of investors - and how fundraisers could better understand this element of investor psychology.
Tune in and learn more about this investor anxiety and how you can leverage it in the best way possible!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The Dirty Secret of Thesis-driven Firms
Thesis-driven firms have been on the rise for the past few years.
These firms have a specific area of focus - one they use as a main driver for their marketing.
Because of this, some founders have a hard time in finding the “right” firm they’d want to invest in their business.
But did you know there's a dirty little secret behind these theses?In today’s episode, Jason reveals a secret behind thesis-driven firms - and what you can do with that information.
Find out this secret and get some actionable advice for your fundraising now!
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Pitch The Circle
As founders, it’s normal to want to show investors that you are worth it - that you are an expert in your field and that your company means something.
This is the main reason why a lot of founders make the mistake of overcomplicating their pitch. You try to show the value of your company without realizing that there’s unnecessary complexity attached to it.
In today’s episode, Jason talks about why you should not be doing this.Find out what “pitch the circle” means, and how this relates to the way you deliver your pitch.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Finding The 'Right' Problem (Othership)
Episode Summary
Robbie Bent, CEO and Co-Founder of Othership, had a challenging journey in fundraising and finding his true passion. Despite his initial setbacks, he persevered with a strong drive to succeed. However, he eventually realized that his mindset was hindering his progress. After learning from his mistakes and undergoing a significant mindset shift, Robbie found himself in a new industry, tackling a problem that aligned perfectly with his passion and expertise.
Resources Mentioned
Follow Us
Robbie Bent
Othership
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- Subscribe to the Funded newsletter at fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

TBC: Cold Intros vs. Warm Intros
Introductions hold incredible power in the world of fundraising.
Pulling a good network together and getting to know new people takes effort and time. But you know what? It’s a hundred percent worth it.
You’ll find out why in this episode, where Jason breaks down the importance of introductions - both cold and warm, and how it basically forms the backbone of early-stage fundraising.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The most famous pass ever
Rejections. Passes. Declined proposals.
These things are inevitable in any fundraising story – so as early as possible, it’s best to prepare yourself for what’s to come.
Because no matter how hard you prepare and how much effort you exert, there will still be people looking at you with doubt and criticism.
In this episode, Jason tells the story of one of the most famous ‘pass’ stories ever, and how it affected the founder’s game plan in continuing forward with his journey.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Rounds are going CRAZY fast...
Everybody has their own timeline. Some succeed early on their journey, while others go on for so long that they feel that success is too far away.
But the thing in entrepreneurship is - you never know what to expect. Things might go your way at a very, very unexpected time.
In this episode, Jason shares one of the craziest, fastest fundraising rounds that happened right before his eyes - getting a signed term sheet within just 8 days.In this episode, Jason tells the story of one of the most famous ‘pass’ stories ever, and how it affected the founder’s game plan in continuing forward with his journey.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Narrative strategies and why they're important
Mastering your company’s narrative is one of the most vital things that you should have when starting any business. It’s what sets you apart from all the other competitors that are trying to solve the same problem as you do.
In the world of entrepreneurship, having strategies about what and how you tell your story is necessary so you can be sure that you will really reach your target audience in the best way possible.
In this episode, Jason talks about exactly that - what are these strategies, why do you need them, and how you are going to create them yourself.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: You should share your wins
With all the social media platforms at our fingertips, everyone can stay updated about any and everything.
People consume content on social media on a daily basis - and as we know, individuals nowadays are heavily influenced by what they see online.
And as founders/fundraisers, you should definitely take advantage of this.
In this episode, Jason talks about why you should post and share your wins on social media, how it benefits you, and how even small actions can create a huge impact in your fundraising journey.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: FOMO - a helluva drug
Ever heard of a good drug?
And no, what I’m talking about is probably not what you’re thinking… it’s the fear of missing out.
In the eyes of founders and fundraisers, FOMO is a feeling you want potential investors to sense deeply.
Curious? Tune in to this episode and hear more about the benefits of using FOMO as a strategy in getting them on board with your company.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The mistake of over-targeting investors
No matter how much you prepare for something, there always comes a time when you stumble and fall.
Truly, mistakes are inevitable in any circumstance in our lives, but that doesn't mean we can avoid some of them through learning from other people’s experiences, right?
In this episode, Jason goes into detail about one of the biggest mistakes that founders make in the process of searching for investors, and how you can avoid them.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Red Flag - solution looking for problems
Red flags are warnings that there’s possible danger ahead - so when you see one, it’s best to turn around and change your direction.
In fundraising, there are many red flags that investors look out for. We’ve already mentioned one of them in our past episodes: a company that is a solution looking for a problem.
In this episode, Jason elaborates on a specific red flag he commonly sees in startups, and how you can avoid falling into that trap.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Warm up meetings with investors
When should you start taking meetings with investors?
If you think you should wait until you’ve already started raising money to reach out, then you’ve got it quite wrong.
Ever heard of warm-up meetings? If not, then you’re in for a treat!
In this episode, Jason talks about the importance of getting introduced and talking to investors way before the start of your fundraising journey - and how your approach should look like.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The different roles at a VC
Adjusting to whichever investor you’re talking to is necessary to get the most out of any conversation. Understanding where they are coming from will help you know exactly what approach to use.
In the fundraising world, we all know that every single person is unique - people all have different mindsets, motivations, and end goals, all of which affect their decision-making process.
In this episode, Jason expands on the connection between selling and fundraising. Knowing what type of investor you’re talking to—and tailoring your approach accordingly—can help you succeed in your fundraising journey.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Fundraising like a salesperson
Selling. Fundraising. Selling. Fundraising.
Are they related? What’s the connection? Is the knowledge of one a requirement for the other?
In today’s episode, Jason expounds on these two concepts, and how their dynamics work together in the world of fundraising. Look out for some helpful tips that you can apply to your own fundraising process.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: The benefits of intense fundraise prep
Have you ever wondered how essential it is to put in a lot of energy and effort into a process?
We sometimes focus so much on our end goal that we tend to forget that the preparation required is equally as important, and sometimes even the highlight of the entire ride.
In this episode, let’s take a quick look at how important it is to focus on the entire process itself of fundraising, which, when done well, can be transformational for you as an entrepreneur.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Should I stage my VC convos in tiers?
When you’re at the point of scheduling meetings with investors, that’s when you’re most likely to feel overwhelmed.
Should you categorize your investors? Who should you talk to first? What if you mess up? How do you know you are doing the right thing?
All these questions swamp your mind and all of a sudden, you now have tons of meetings to prepare for.
But worry not! In this episode, Jason lays out a critical tip that every fundraiser should know by heart, especially new ones, when it comes to investor meetings.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Who should set valuation?
There’s always a gray area when it comes to setting the valuation for a business during the fundraising process.
The big question is always… WHO?
Is it the fundraiser, the investor, or is it agreed between the two? What’s the basis? How is it determined?
In this episode, Jason shares his take on who should set the valuations and explains why he thinks that way.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Why you should learn investor language
Mastering language has got to be one of the most important psychological tools anyone can utilize and benefit from - including and especially for fundraisers.
Speaking and understanding the same language of people you work with can work wonders when it comes to making connections and raising funds.
In this episode, Jason talks about the critical importance of learning your investors’ language and how vital it is for your process, especially if you want to win at the game of fundraising.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: A thought on decks and appendices
One of the most vital processes before facing investors is building the perfect pitch deck.
There is a tough balance to find with decks. You don’t want to be too short and lack the information an investor needs to get excited. You also don’t want to be too long and overwhelm the reader with data.
In this episode, Jason talks about pitch decks - particularly, his favorite part of it, appendices - and why it’s an important part of your pitch deck.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

TBC: Don't Be A Science Project
Are you a problem looking for a solution, or a solution looking for a problem?
Pondering this is vital for entrepreneurs, especially for first timers who are just establishing the core of their business. While it’s easy to get lost in the world of entrepreneurship, it’s also worth it to spend time thinking about the real “why” of whatever you’re working on.
In this episode, Jason talks about the difference between these two - a science project and a business.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter

Fundraising Holiday Blues (Grapevine)
Episode Summary
Fundraising for software that supports charitable giving started off as a challenge for Grapevine CEO Emily Rasmussen. After unlocking the fundraising story that would gain traction, she ran into another challenge. The year-end holidays disrupted her momentum and threatened to sabotage an exciting round. Emily shares how she weathered the storm and the important lessons she learned about the impact of calendar timing when raising.
Resources Mentioned
Follow Us
Emily Rasmussen
Grapvine
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

If at First You Don't Succeed (Humming Homes)
Episode Summary
Adeel Mallick, the co-founder and CEO of Humming Homes, had the perfect background to start a company and lead a fundraise. Experience at startup studios, an MBA, and stints at top venture capital firms had him setup to knock the first fundraise for his startup out of the water. When things didn't go as planned, Adeel had to reflect, regroup, and recommit to the process to get his company the seed funding it needed to scale.
Resources Mentioned
Follow Us
Adeel Mallick
Humming Homes
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money:
- fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

The Culture of Preemptive Rounds (Neuro-ID)
Episode Summary
Jack Alton was a startup vet before he was recruited to join Neuro-ID as its CEO in 2016. His requirements to join included headquartering the company in Montana and building a remote first culture. Back then those pursuits were not only rare but considered flaws. 5 years later, they would be come major reasons for Canapi Ventures to preempt Neuro-ID's Series B round.
Resources Mentioned
Follow Us
Jack Alton
SteadyMD
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- Subscribe to the Funded newsletter at fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

Catching a Steady Wave🏄
Episode Summary
In 2016, Guy Friedman was a successful startup founder with an exit. Most would think that would make raising money for his next company SteadyMD a breeze. Instead, none of his prior investors decided to back him and he was on a familiar grind to getting funding. Fast forward to 2020 and Guy was steadily growing his core business when a wave hit in the form of acceleration towards telemedicine. All of the sudden he was surfing and fundraising became a very very different experience.
Resources Mentioned
Follow Us
Guy Friedman
SteadyMD
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- Subscribe to the Funded newsletter at fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

The Foreign Language of Fundraising
Episode Summary
Parker Treacy created his first successful company in the United States without raising venture capital. For his second company, he would need to learn two completely foreign languages to be successful as he set out to launch a company in Brazil and fundraise. Eventually, Parker became fluent in both Portuguese and the language of venture capital as he built his business Cobli and raised over $40MM.
Topics Discussed
- Early struggles with Portuguese
- Learning he would have to raise venture capital
- Lessons he learned about the fundraising process
- Differences between the Series A and Series B
- Landing the Series B
Resources Mentioned
Follow Us
Parker Treacy
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- Subscribe to the Funded newsletter at fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded

Learning the Fundraising Dance
Episode Summary
Erin Carpenter grew up focused on becoming an entertainer with classical training as a ballerina. Along the way, an embarrassing uniform mishap as a young dancer and continued frustrations throughout her career drove her to embrace an entrepreneurial fire that led to starting Nude Barre. For this professional dancer, learning the fundraising dance was a struggle. After 10 years of bootstrapping and failing to raise money, she finally figured out the steps and eventually raised Seed capital from the likes of Serena Williams, Whitney Wolfe Herd, Jason Calacanis, and Freestyle Capital.
Listen to learn what helped her find the way and launch the next phase of growth in her business.
----------
If you're looking for more fundraising content, grab my weekly newsletter packed full of strategies and insights around how to raise money: fundedpod.com/newsletter
Topics Discussed
- Early childhood entrepreneurial instincts
- Wanting to be an entertainer
- Her embarrassing moment
- Seeing an opportunity in her personal problem with dance tights
- 10 years of bootstrapping
- Pitching Serena Williams and Whitney Wolfe Herd
- Joining Jason Calacanis' accelerator
- Closing funding from Freestyle
Resources Mentioned
- Check out nudebarre.com for bodywear essentials in all shades
- Adamant Ventures
- Fundraising Fieldnotes Newsletter
Follow Us
Erin Carpenter
Nude Barre
Funded
Jason Yeh (host)
Contact Us / Misc
- Reach out to us on social or email me directly at jason@fundedpod.com if you have any questions or would like to share your story with us!
- Subscribe to the Funded newsletter at fundedpod.com/newsletter
- If you’re fundraising, make sure you send your materials via a document sharing tool. Even if they weren’t our presenting sponsor, we’d still recommend you use DocSend - www.docsend.com/funded
- Vanta helps maintain SOC2, HIPAA, ISO27001 compliance by integrating directly into your systems and automating a lot of the time intensive process. Get $1000 off at vanta.com/funded