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How Andrés Ornelas Vargas Closed a $2.2M Round for Verve Market (Andrés Ornelas Vargas / Verve Market - Ep 54)
In this episode, we sit down with Andrés Ornelas Vargas, founder of Verve, to discuss his journey from 150 investor conversations to closing a $2.2M round. Andrés dives into the challenges of breaking through preconceptions, the lessons learned from crafting the perfect pitch, and the personal story behind Verve's mission to revolutionize dietary management. He also shares how his analytical mindset both helped and hindered him during the fundraising process, and why persistence and adaptability ultimately made all the difference. A must-listen for any founder navigating the ups and downs of fundraising.
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Check out our latest chats with awesome founders.
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TBC: Are You on the Right Fundraising Path?
Most founders assume venture capital is the only way to fund their startup, but is it really the right path for you? In this episode of The Backchannel, we challenge the default fundraising mindset, breaking down why so many founders skip critical early steps. We'll shares insights on evaluating your real needs, exploring alternative funding options, and learning from those who’ve been in your shoes. Before you start pitching, make sure you’re not heading in the wrong direction.
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TBC: Holding Myself Accountable: 2025 Goals Check-In
In this episode of The Backchannel, I’m sharing some thoughts on goals for the year—what I’m focusing on, what’s working so far, and what still needs improvement. From business to personal challenges, I’m experimenting with new approaches and seeing where they lead. If you’ve set goals for yourself, I’d love to hear them. Let’s keep each other accountable!
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TBC: Convincing Investors During Slow Growth Phases
How do you convince investors to back you when your company’s growth has been stagnant? In this episode, we explore a question from a founder about breaking through that barrier. We’ll dive into what investors are really looking for, the importance of showing a shift or inflection point in your business, and how to craft a compelling story about the future. Plus, some thoughts on when it’s time to step back and rethink your approach before seeking investment.
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TBC: Fundraising Advantages... Are They Real?
In this episode of The Backchannel, Jason reflects on his own fundraising experience and breaks down the layers of what it really takes to secure investor commitments. Using his 2017 fundraise as a backdrop, he shares insights on the role of connections, the limits of those advantages, and why getting your foot in the door is just the beginning. Whether you're a founder navigating the challenges of raising capital or just curious about the process, this episode offers a candid look at the dynamics of building relationships, crafting a compelling story, and making your pitch count.
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How Andrés Ornelas Vargas Closed a $2.2M Round for Verve Market (Andrés Ornelas Vargas / Verve Market - Ep 54)
In this episode, we sit down with Andrés Ornelas Vargas, founder of Verve, to discuss his journey from 150 investor conversations to closing a $2.2M round. Andrés dives into the challenges of breaking through preconceptions, the lessons learned from crafting the perfect pitch, and the personal story behind Verve's mission to revolutionize dietary management. He also shares how his analytical mindset both helped and hindered him during the fundraising process, and why persistence and adaptability ultimately made all the difference. A must-listen for any founder navigating the ups and downs of fundraising.
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TBC: The NEW Bar for Raising Pre-Seed Rounds
This episode of The Backchannel breaks down how the expectations for early-stage founders have shifted in the AI era. Inspired by a conversation with Jeff Bussgang—Harvard Business School professor and author of The Experimentation Machine—we explore what venture capitalists are looking for before investing. From validating your idea to leveraging AI and affordable global talent, the bar for getting to product-market fit is higher than ever. If you're building a startup or gearing up to raise funding, this episode lays out what it takes to stand out.
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TBC: Happy New Year Supercharging Tip!
In this New Year’s episode of The Back Channel, we talk about the power of simple outreach and why reconnecting with your network can be the best business development move for the year ahead. Drawing from personal stories and founder advice, we explore the impact of small, thoughtful gestures—like a quick “Happy New Year” note—and how they open doors for future opportunities, from fundraising to partnerships. Whether you're looking to raise capital or strengthen connections, this episode covers practical tips to kickstart your year with intention and momentum.
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TBC: Should You REALLY Be Raising From VCs?
In this episode of The Backchannel, we ask a critical question for founders: Should you actually be raising venture capital? We break down why most founders chasing VC money are doing it for the wrong reasons—whether it's validation, peer pressure, or simply not knowing other options. We also explore two common categories of founders who mistakenly pursue VC dollars and share practical ways to rethink your funding strategy. If you’ve ever considered raising venture capital, this episode will challenge you to reflect on your motivations and explore smarter, more sustainable ways to build and grow your business.
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TBC: The Power of Closing Dates in Fundraising
In this episode of The Backchannel, we break down the concept of closing dates in fundraising and why they’re a powerful psychological tool rather than a legal requirement. Learn how closing dates create urgency, push investors to commit, and help fundraisers organize their rounds effectively. Whether you're a startup founder or a fund manager, this episode will help you understand how to set and communicate closing dates to drive decisions and close your round with confidence.
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